The Boppy Company Launches Skincare Line for Moms

October 19, 2015

GOLDEN, Colo. (October 19, 2015)The Boppy Company LLC, a world leader in award-winning products for mom and baby and the maker of the beloved, original nursing pillow – the Boppy® Feeding and Infant Support Pillow – is launching a new skincare line created to serve the needs of pregnant and nursing moms. The Boppy Bloom™ Skincare Collection includes four products – Stretch Mark Cream, Whipped Belly Butter, Renewing Body Oil and Soothing Breast Balm.

 

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Image: Boppy Bloom™ Skincare Products

 

The Stretch Mark Cream, Whipped Belly Butter and Renewing Body Oil are developed with a triple-moisture blend of coconut oil, vitamin E and shea butter to protect against stretch marks. These three products have a signature light and refreshing white citrus shea scent developed just for the Boppy Bloom Skincare Line. The 100% natural, lanolin free, fragrance free Soothing Breast Balm is safe for mom to use before and after nursing and helps combat severely dry, cracked skin caused by breastfeeding.

 

“The Boppy Bloom™ Skincare Collection was crafted for the everyday mom,” said Nancy Bartley, CEO, The Boppy Company. “It is for the mom who loves natural ingredients, cares about quality and takes time to pamper herself during the nine month stretch. These products subscribe to our brand values and our company goal of Support for all Momkind™.”

 

The ingredients used in the Boppy Bloom Skincare Line are selected based on research and surveys of what moms love inside their prenatal and postnatal skincare products and also what they don’t want inside their products. Therefore, Boppy Bloom products are thoughtfully created with raw ingredients moms love most and are hypoallergenic, dye free, paraben free and phthalate free – It’s what’s inside that counts™. For more information about the Boppy Bloom™ Skincare Collection, please visit our new microsite boppybloom.com.

 

Boppy Bloom™ Stretch Mark Cream: Boppy Bloom™ Stretch Mark Cream is your new BFF for fighting stretch marks. The triple moisture blend of coconut oil, shea butter and vitamin E combine to smooth and hydrate skin for stretch mark protection. Gently apply cream to your belly, hips and legs morning and night from the start of pregnancy and enjoy using it even after baby comes!

 

Boppy Bloom™ Renewing Body Oil: Boppy Bloom™ Renewing Body Oil provides an instant boost to smooth and nourish skin. It is a non-greasy oil (no joke!) that absorbs quickly for hydrating stretch mark protection. With a light and crisp White Citrus Shea scent, the non-greasy formula absorbs quickly to deliver powerful hydration. Use all over! Gently apply oil morning and night from the start of pregnancy.

 

Boppy Bloom™ Whipped Belly Butter: Boppy Bloom™ Whipped Belly Butter is specially blended for decadent hydration to protect against stretch marks. The unique whipped butter formula is deeply moisturizing, but with a lightweight texture. Our Whipped Belly Butter is hypoallergenic, paraben free and phthalate free so it is safe and effective both during and after pregnancy. Gently apply butter to belly, hips and legs morning and night from the start of pregnancy.

 

Boppy Bloom™ Soothing Breast Balm: Boppy Bloom™ Soothing Breast Balm is 100% natural and lanolin free. The smooth, easy application gives soothing relief and offers protection for sore, cracked nipples associated with breastfeeding. Our all natural Soothing Breast Balm is non-greasy, hypoallergenic, paraben free, phthalate free and lanolin free so you can feel good about using it while nursing and pumping. This product does not need to be washed off before breastfeeding.

 

About The Boppy Company

 

Celebrating its 25th anniversary in 2014, The Boppy Company, LLC, is most well-known for the original, award-winning nursing pillow, the Boppy® Feeding and Infant Support Pillow.  This iconic product has received the most votes in American Baby magazine’s Best of the Year (Baby Best) contest a record 13 times from 2002 to 2015. The Boppy Company is based in Golden, Colorado, and is dedicated to providing comfortable support for moms and babies through quality prenatal and postnatal products available worldwide. For more information, visit www.boppy.com. The Boppy Company is a wholly owned subsidiary of The Artsana Group, www.artsana.com.