Support for all Momkind®

0

Boppy® launches Support in Style™ Maternity Band

August 1, 2008

|

Posted in: News Releases

0
Boppy® launches Support in Style™ Maternity Band

Boppy® launches Support in StyleTM Maternity Band



FOR IMMEDIATE RELEASE



August 1, 2008


Dual Support for Growing Bellies

Golden, CO – The Boppy® Company is launching the new Support in Style Maternity Baternity Band.  Unlike any other product available, this maternity band provides both prenatal and postnatal support with fashion and function.  This Boppy version of the maternity band allows expecting moms to easily transition from regular clothes to maternity clothes and then back again.

Designed with breathable elastic lace, Support in Style maternity band provides belly support to ease back pain and provides abdominal support.  By gently lifting the belly it helps reduce bladder pressure.  Even after the little bundle of joy arrives, new moms can still use the maternity band to provide gentle abdominal support, even easing discomfort after a C-section.  The best news for mom is that this maternity band helps her return to normal activities and her regular wardrobe sooner (MSRP: $29.99).

The Boppy Company continues to grow its product portfolio with the addition of it’s Mom’s Line products:
  • Total Body Pillow provides total body support before, during and after pregnancy with a unique design that follows the body line to offer support and realignment for the neck, tummy, back and hips.
  • Pregnancy Wedge is a versatile support cushion for back and belly during or after pregnancy.  Its compact size makes is easy to position and even easier to travel with.
  • Cuddle Pillow and Slipcover keeps the back properly aligned by supporting the belly and legs.  It can be used for sleeping, reclining or reading.
The Support in Style maternity band is available in Babies “R” Us stores and online at www.babiesrus.com.

The Boppy Company, makers of the award-winning Boppy® Original feeding and infant support pillow, has been voted the number one baby product by American Baby magazine a record six times. Created by mom inventor Susan Brown in 1990 the award-winning Boppy pillow has become a “must have” in today’s nurseries. The Boppy Company is dedicated to making life more comfortable for moms and babies.  For more information, visitwww.boppy.com. The Boppy Company is now a part of The Artsana Group, makers of Chicco branded infant products. www.artsana.comwww.chiccousa.com.